Dunesgolfshop
dunesgolfshop.co.uk
Dunes Golf Shop is a golf superstore located in Fraserburgh, Aberdeenshire, specializing in equipment, clubs, and apparel from premium brands including Titleist, Ping, Callaway, TaylorMade, Mizuno, and Srixon, along with clothing from Under Armour Golf and Adidas Golf. The store offers PGA professional advice and custom fitting services to golfers in North East Scotland.
Products
1,665
Collections
486
Pages
2
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
67/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 21 Feb 2026
Overall Ranking
#9139 / 16375
Faster than 44% of stores
Sports & Outdoors Ranking
#373 / 716
Top 52% in category
Category Avg Performance
56
+0 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#117 in Sports & Outdoors
Top 11% of stores
71% above average
1,665 products vs 976 avg
Slower than 52% of Sports & Outdoors stores
PageSpeed score: 56/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
71% above average
avg
218% above average
avg
93% below average
avg
95% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 11% by catalog size
low
Basic content (2 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
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About Dunesgolfshop
Dunesgolfshop is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 1,665 products organized across 486 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Dunesgolfshop uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Dunesgolfshop achieves a performance score of 56/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Dunesgolfshop has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Dunesgolfshop ranks #117 out of 1076 stores we track. This places them in the top 11% of sports & outdoors stores by product catalog size.
Last scanned
Feb 20, 2026
