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Earthbodyandskin

Shopify

earthbodyandskin.co.za

Earth Body and Skin is a South African ecommerce store specializing in organic and natural skincare products, tanning essentials, and professional beauty treatments. The store stocks over 1000 products from multiple skincare brands and offers treatment booking services.

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Performance Needs Attention

This store scores 6/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

93

Collections

43

Pages

6

Blog Posts

4

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content11/15 (Good)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 48 points below Beauty & Skincare category average (54)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#16278 / 16375

Faster than 1% of stores

Beauty & Skincare Ranking

#853 / 859

Top 99% in category

Category Avg Performance

54

-48 below avg

Category Avg LCP

2.1s

6

Performance

75

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#311 in Beauty & Skincare

Above average (top 27%)

79% below average

93 products vs 445 avg

Slower than 99% of Beauty & Skincare stores

PageSpeed score: 6/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products93 / avg 445

79% below average

avg

Collections43 / avg 62

31% below average

avg

Pages6 / avg 33

82% below average

avg

Blog Posts4 / avg 52

92% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 27% by catalog size

Content Investment

low

Basic content (6 pages)

Tech Stack Maturity

Developing stack

No review platform (39% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

93 products43 collections6 pages4 blogs

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About Earthbodyandskin

Earthbodyandskin is a beauty & skincare ecommerce store built on Shopify and operating in ZA. The store currently offers 93 products organized across 43 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Earthbodyandskin uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Earthbodyandskin achieves a performance score of 6/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 75/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Earthbodyandskin has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Earthbodyandskin ranks #311 out of 1155 stores we track. This places them in the top 27% of beauty & skincare stores by product catalog size.

Last scanned

Feb 25, 2026

Earthbodyandskin | Beauty & Skincare Store Analysis | CommerceRank