Edshair
edshair.co.uk
Eds Hair is a professional hair salon and beauty service provider specializing in Brazilian Blow Dry treatments, hair coloring, cutting, and styling services for men, women, and children. The store features professional hair care brands including Schwarzkopf Professional, Fibre Clinix, and BlondeMe treatments, along with gift vouchers and professional hair care products.
Performance Needs Attention
This store scores 15/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
279
Collections
119
Pages
34
Blog Posts
23
CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 41 points below Beauty & Cosmetics category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#16200 / 16375
Faster than 1% of stores
Beauty & Cosmetics Ranking
#401 / 403
Top 100% in category
Category Avg Performance
56
-41 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 572 Beauty & Cosmetics stores
#104 in Beauty & Cosmetics
Top 18% of stores
11% below average
279 products vs 315 avg
Slower than 100% of Beauty & Cosmetics stores
PageSpeed score: 15/100
Category Benchmarks
Compared to 572 stores in Beauty & Cosmetics
11% below average
avg
129% above average
avg
79% above average
avg
15% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Reputon
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 18% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Edshair
Edshair is a beauty & cosmetics ecommerce store built on shopify and operating in GB. The store currently offers 279 products organized across 119 collections, making it comparable in size for the beauty & cosmetics category.
Theme and Design
Edshair uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Edshair achieves a performance score of 15/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 85/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Edshair uses Reputon for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Beauty & Cosmetics category, Edshair ranks #104 out of 572 stores we track. This places them in the top 18% of beauty & cosmetics stores by product catalog size.
Last scanned
Feb 19, 2026