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Emerysurfboards

Shopify

emerysurfboards.com

Emery Surfboards is a Byron Bay-based surfboard manufacturer offering custom-designed surfboards and men's apparel. The store features a range of surfboard models including performance shapes, retro designs, and specialty boards, alongside complementary surfing apparel.

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Products

79

Collections

50

Pages

13

Blog Posts

49

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Custom theme)
content14/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#8515 / 16375

Faster than 48% of stores

Sports & Outdoors Ranking

#343 / 716

Top 48% in category

Category Avg Performance

56

+2 above avg

Category Avg LCP

1.7s

58

Performance

90

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#572 in Sports & Outdoors

Below 53% of stores

92% below average

79 products vs 976 avg

Faster than 52% of Sports & Outdoors stores

PageSpeed score: 58/100

No BNPL options

63% of Sports & Outdoors stores offer PayPal

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products79 / avg 976

92% below average

avg

Collections50 / avg 153

67% below average

avg

Pages13 / avg 29

55% below average

avg

Blog Posts49 / avg 61

20% below average

avg

Category Intelligence

How Emerysurfboards compares to other sports & outdoors stores

Insights

  • 63% of Sports & Outdoors stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 53% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Basic stack

No review platform (29% of category uses one)No BNPL detected (69% of category offers BNPL)

Business Sophistication

Early stage

International

Store Timeline & History

Feb 2026

79 products50 collections13 pages49 blogs

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About Emerysurfboards

Emerysurfboards is a sports & outdoors ecommerce store built on Shopify and operating in SI. The store currently offers 79 products organized across 50 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Emerysurfboards uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Emerysurfboards achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Emerysurfboards has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal

Competitive Positioning

Within the Sports & Outdoors category, Emerysurfboards ranks #572 out of 1076 stores we track. This places them in the top 53% of sports & outdoors stores by product catalog size.

Last scanned

Feb 25, 2026

Emerysurfboards | Sports & Outdoors Store Analysis | CommerceRank