Products
143
Collections
0
Pages
4
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#7608 / 16375
Faster than 54% of stores
General Ranking
#175 / 270
Top 65% in category
Category Avg Performance
63
-3 below avg
Category Avg LCP
2.2s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 34432 General stores
#12145 in General
Above average (top 35%)
82% below average
143 products vs 792 avg
Slower than 65% of General stores
PageSpeed score: 60/100
Category Benchmarks
Compared to 34432 stores in General
82% below average
avg
100% below average
avg
80% below average
avg
90% below average
avg
Category Intelligence
How Fluffdesign compares to other general stores
11%
of General stores use this theme
10%
of General stores use Klarna
Insights
- 71% of General stores offer PayPal
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 35% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar General Stores
Other general stores with similar size
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About Fluffdesign
Fluffdesign is a general ecommerce store built on Shopify and operating in GB. The store currently offers 143 products organized across 0 collections, making it comparable in size for the general category.
Theme and Design
Fluffdesign uses the Debut theme from the Shopify Theme Store. This theme choice is used by 11% of general stores.
Performance Analysis
Based on Google PageSpeed Insights, Fluffdesign achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 99/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Fluffdesign has not implemented a third-party review platform and offers Klarna for payment flexibility. Compared to other general stores, 71% of general stores offer paypal
Competitive Positioning
Within the General category, Fluffdesign ranks #12145 out of 34432 stores we track. This places them in the top 35% of general stores by product catalog size.
Last scanned
Feb 25, 2026