Giftwarewales
giftwarewales.co.uk
Giftware Wales specializes in Welsh-themed gifts and merchandise celebrating Welsh culture and rugby heritage. The store offers a diverse range of products including rugby shirts (adult and children's), Welsh clothing, blankets, mugs (Cariad brand), food and drink items, and branded accessories (FAW, Oddballs) suitable for gifts and personal purchase.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,397
Collections
122
Pages
92
Blog Posts
21
CommerceRank Score
Overall store health assessment based on 5 key factors
57/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 18 points below Gifts & Hampers category average (59)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#13832 / 16375
Faster than 16% of stores
Gifts & Hampers Ranking
#775 / 868
Top 89% in category
Category Avg Performance
59
-18 below avg
Category Avg LCP
1.7s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.0s
Largest Contentful Paint
0.010
Cumulative Layout Shift
120ms
Interaction to Next Paint
Additional Metrics
1.1s
First Contentful Paint
356ms
Time to First Byte
5.5s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#142 in Gifts & Hampers
Top 11% of stores
35% above average
1,397 products vs 1,035 avg
Slower than 89% of Gifts & Hampers stores
PageSpeed score: 41/100
No BNPL options
64% of Gifts & Hampers stores offer PayPal
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
35% above average
avg
54% above average
avg
136% above average
avg
60% below average
avg
Category Intelligence
How Giftwarewales compares to other gifts & hampers stores
0%
of Gifts & Hampers stores use this theme
Insights
- 64% of Gifts & Hampers stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Larger than 75% of category
Top 11% by catalog size
high
Strong content (21 blogs, 92 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Giftwarewales
Giftwarewales is a gifts & hampers ecommerce store built on shopify and operating in US. The store currently offers 1,397 products organized across 122 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Giftwarewales uses the Empire theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Giftwarewales achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Giftwarewales has not implemented a third-party review platform. Compared to other gifts & hampers stores, 64% of gifts & hampers stores offer paypal
Competitive Positioning
Within the Gifts & Hampers category, Giftwarewales ranks #142 out of 1277 stores we track. This places them in the top 11% of gifts & hampers stores by product catalog size.
Last scanned
Feb 20, 2026
