Fireflyhome
fireflyhome.com
Firefly is a curated lifestyle store based in Thomasville, Georgia offering a diverse selection of home goods, gifts, candles, jewelry, books, and seasonal décor. The store specializes in gift items across multiple categories including Jellycat plushies, apothecary products, and collections from designers like John Derian, positioning itself as a destination for gift-giving and life celebrations since 1996.
Products
1,447
Collections
19
Pages
23
Blog Posts
4
CommerceRank Score
Overall store health assessment based on 5 key factors
69/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#11581 / 16375
Faster than 29% of stores
Gifts & Hampers Ranking
#660 / 868
Top 76% in category
Category Avg Performance
59
-9 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#141 in Gifts & Hampers
Top 11% of stores
40% above average
1,447 products vs 1,035 avg
Slower than 76% of Gifts & Hampers stores
PageSpeed score: 50/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
40% above average
avg
76% below average
avg
41% below average
avg
92% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 11% by catalog size
low
Basic content (23 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Gifts & Hampers Stores
Other gifts & hampers stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Fireflyhome
Fireflyhome is a gifts & hampers ecommerce store built on Shopify and operating in US. The store currently offers 1,447 products organized across 19 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Fireflyhome uses the Grid theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Fireflyhome achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 82/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Fireflyhome has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Fireflyhome ranks #141 out of 1277 stores we track. This places them in the top 11% of gifts & hampers stores by product catalog size.
Last scanned
Feb 25, 2026
