Handmadefish
handmadefish.com
The Hand-Made Fish Company is a Scottish artisan food producer specializing in traditionally cold smoked haddock and farmed salmon sourced from the Shetland Islands. They offer their smoked fish products for retail purchase and host tasting sessions at their smoke house.
Products
3
Collections
2
Pages
13
Blog Posts
16
CommerceRank Score
Overall store health assessment based on 5 key factors
58/100
Top Recommendations
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#1322 / 16375
Faster than 92% of stores
Food & Drink Ranking
#86 / 1334
Top 6% in category
Category Avg Performance
56
+20 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
2.8s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#1497 in Food & Drink
Below 83% of stores
99% below average
3 products vs 235 avg
Faster than 94% of Food & Drink stores
PageSpeed score: 76/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
99% below average
avg
94% below average
avg
28% below average
avg
65% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Smaller catalog (bottom 25%)
Top 83% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About Handmadefish
Handmadefish is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 3 products organized across 2 collections, making it comparable in size for the food & drink category.
Theme and Design
Handmadefish uses the Craft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Handmadefish achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Handmadefish has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Handmadefish ranks #1497 out of 1794 stores we track. This places them in the top 83% of food & drink stores by product catalog size.
Last scanned
Feb 19, 2026