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Handmadefish

shopify

handmadefish.com

The Hand-Made Fish Company is a Scottish artisan food producer specializing in traditionally cold smoked haddock and farmed salmon sourced from the Shetland Islands. They offer their smoked fish products for retail purchase and host tasting sessions at their smoke house.

Food & Drink
Craft
GB / GBP
Pipe +1
Visit Store

Products

3

Collections

2

Pages

13

Blog Posts

16

CommerceRank Score

Overall store health assessment based on 5 key factors

C

58/100

performance20/25 (Good)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme12/15 (Popular theme)
content11/15 (Good)

Top Recommendations

  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#1322 / 16375

Faster than 92% of stores

Food & Drink Ranking

#86 / 1334

Top 6% in category

Category Avg Performance

56

+20 above avg

Category Avg LCP

1.7s

76

Performance

93

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIgood

2.8s

Speed Index

Store Audit

Actionable insights compared to 1794 Food & Drink stores

#1497 in Food & Drink

Below 83% of stores

99% below average

3 products vs 235 avg

Faster than 94% of Food & Drink stores

PageSpeed score: 76/100

Category Benchmarks

Compared to 1794 stores in Food & Drink

Products3 / avg 235

99% below average

avg

Collections2 / avg 34

94% below average

avg

Pages13 / avg 18

28% below average

avg

Blog Posts16 / avg 46

65% below average

avg

Theme & Design

Theme Name

Craft

Type

Theme Store

Theme Store ID

1368

Tech Stack

Platform

shopify

Payment / Finance

Pipe
PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Smaller catalog (bottom 25%)

Top 83% by catalog size

Content Investment

low

Basic content (13 pages)

Tech Stack Maturity

Mature stack

No review platform (26% of category uses one)

Business Sophistication

Emerging

InternationalModern Theme

Store Timeline & History

Feb 2026

3 products2 collections13 pages16 blogs

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About Handmadefish

Handmadefish is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 3 products organized across 2 collections, making it comparable in size for the food & drink category.

Theme and Design

Handmadefish uses the Craft theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Handmadefish achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Handmadefish has not implemented a third-party review platform and offers Pipe, PayPal for payment flexibility.

Competitive Positioning

Within the Food & Drink category, Handmadefish ranks #1497 out of 1794 stores we track. This places them in the top 83% of food & drink stores by product catalog size.

Last scanned

Feb 19, 2026

Handmadefish | Food & Drink Store Analysis | CommerceRank