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Helloklean

shopify

helloklean.com

Hello Klean is a water filtration specialist offering shower head filters and smart refill plans designed to combat hard water's negative effects on skin and hair health. The brand positions itself as a beauty solutions company that addresses water quality issues through filtration products rather than traditional cosmetics.

Home Improvement
Bespoke
GB / GBP
TrustPilot
Settle +2
Visit Store

Performance Needs Attention

This store scores 34/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

193

+38

Collections

220

+68

Pages

462

+150

Blog Posts

396

+108

CommerceRank Score

Overall store health assessment based on 5 key factors

C

65/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 22 points below Home Improvement category average (56)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#15049 / 16375

Faster than 8% of stores

Home Improvement Ranking

#299 / 334

Top 90% in category

Category Avg Performance

56

-22 below avg

Category Avg LCP

1.8s

Slower than avg

34

Performance

83

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.4s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

170ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.7s

First Contentful Paint

TTFBgood

406ms

Time to First Byte

SIpoor

13.4s

Speed Index

Store Audit

Actionable insights compared to 503 Home Improvement stores

#193 in Home Improvement

Above average (top 38%)

88% below average

193 products vs 1,558 avg

Slower than 90% of Home Improvement stores

PageSpeed score: 34/100

-101 products

Over the past 6 months

Category Benchmarks

Compared to 503 stores in Home Improvement

Products193 / avg 1,558

88% below average

avg

Collections220 / avg 84

162% above average

avg

Pages462 / avg 23

1909% above average

avg

Blog Posts396 / avg 55

620% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

Settle
Pipe
PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Declining (-34%)

Added 38 products last month

Tracking History

1+ year

Since Apr 2025

Market Position

Above average catalog size

Top 38% by catalog size

Content Investment

high

Strong content (396 blogs, 462 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Established

International

Store Timeline & History

Jul 2025

193 products220 collections462 pages396 blogs

Jul 2025

155 products152 collections312 pages288 blogs

May 2025

261 products156 collections420 pages432 blogs

May 2025

139 products88 collections280 pages288 blogs

Apr 2025

294 products176 collections560 pages576 blogs

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About Helloklean

Helloklean is a home improvement ecommerce store built on shopify and operating in GB. The store currently offers 193 products organized across 220 collections, making it comparable in size for the home improvement category.

Theme and Design

Helloklean uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Helloklean achieves a performance score of 34/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 83/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Helloklean uses TrustPilot for customer reviews and offers Settle, Pipe, PayPal for payment flexibility.

Competitive Positioning

Within the Home Improvement category, Helloklean ranks #193 out of 503 stores we track. This places them in the top 38% of home improvement stores by product catalog size. Over the past 6 months, the store has reduced its catalog by 101 products.

Last scanned

Feb 18, 2026

Helloklean | Home Improvement Store Analysis | CommerceRank