Wmcgovern
wmcgovern.com
McGoverns is the largest brick merchant in the North, offering a range of sustainable and affordable bricks for construction and building projects. With over 70 years of experience, they serve architects, builders, developers, homeowners, and merchants with consistent, high-quality brick products and matching services.
Products
214
Collections
44
Pages
15
Blog Posts
59
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Home Improvement Ranking
#2 / 334
Top 1% in category
Category Avg Performance
56
+2 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 503 Home Improvement stores
#4 in Home Improvement
Top 1% of stores
86% below average
214 products vs 1,558 avg
Faster than 99% of Home Improvement stores
PageSpeed score: 58/100
Category Benchmarks
Compared to 503 stores in Home Improvement
86% below average
avg
48% below average
avg
35% below average
avg
7% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
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About Wmcgovern
Wmcgovern is a home improvement ecommerce store built on shopify and operating in GB. The store currently offers 214 products organized across 44 collections, making it comparable in size for the home improvement category.
Theme and Design
Wmcgovern uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Wmcgovern achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Wmcgovern has not implemented a third-party review platform and offers Pipe, PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Home Improvement category, Wmcgovern ranks #4 out of 503 stores we track. This places them in the top 1% of home improvement stores by product catalog size.
Last scanned
Feb 23, 2026
