Interstyle
interstyle.co.uk
Interstyle is a specialist retailer of fireplaces, stoves, and woodburners operating across Essex and Hertfordshire. The company offers a range of gas, electric, and multi-fuel fireplaces along with professional installation by qualified technicians and comprehensive after-care services.
Products
618
Collections
58
Pages
36
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
71/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Home Improvement Ranking
#2 / 334
Top 1% in category
Category Avg Performance
56
-2 below avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 503 Home Improvement stores
#4 in Home Improvement
Top 1% of stores
60% below average
618 products vs 1,558 avg
Faster than 99% of Home Improvement stores
PageSpeed score: 54/100
Category Benchmarks
Compared to 503 stores in Home Improvement
60% below average
avg
31% below average
avg
57% above average
avg
87% below average
avg
Category Intelligence
How Interstyle compares to other home improvement stores
7%
of Home Improvement stores use this theme
14%
of Home Improvement stores use Klarna
Insights
- 56% of Home Improvement stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
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About Interstyle
Interstyle is a home improvement ecommerce store built on shopify and operating in GB. The store currently offers 618 products organized across 58 collections, making it comparable in size for the home improvement category.
Theme and Design
Interstyle uses the Debut theme from the Shopify Theme Store. This theme choice is used by 7% of home improvement stores.
Performance Analysis
Based on Google PageSpeed Insights, Interstyle achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Interstyle has not implemented a third-party review platform and offers Klarna for payment flexibility. Compared to other home improvement stores, 56% of home improvement stores offer paypal
Competitive Positioning
Within the Home Improvement category, Interstyle ranks #4 out of 503 stores we track. This places them in the top 1% of home improvement stores by product catalog size.
Last scanned
Feb 23, 2026