Jewelleryofscotland
jewelleryofscotland.com
Jewellery of Scotland is a designer jewelry retailer specializing in handmade Scottish jewellery, including Celtic, traditional, and modern styles crafted from silver, enamel, and gemstones. The store offers a curated range of bangles, bracelets, rings, earrings, pendants, and accessories inspired by Scottish heritage and wildlife, with dedicated collections for men including cufflinks and kiltpins.
Products
1,058
Collections
60
Pages
5
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
69/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#9636 / 16375
Faster than 41% of stores
Jewelry & Accessories Ranking
#309 / 514
Top 60% in category
Category Avg Performance
57
-2 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
7.2s
Speed Index
Store Audit
Actionable insights compared to 679 Jewelry & Accessories stores
#61 in Jewelry & Accessories
Top 9% of stores
37% above average
1,058 products vs 770 avg
Slower than 60% of Jewelry & Accessories stores
PageSpeed score: 55/100
Category Benchmarks
Compared to 679 stores in Jewelry & Accessories
37% above average
avg
20% above average
avg
71% below average
avg
77% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 9% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Jewelleryofscotland
Jewelleryofscotland is a jewelry & accessories ecommerce store built on shopify and operating in GB. The store currently offers 1,058 products organized across 60 collections, making it larger than average for the jewelry & accessories category.
Theme and Design
Jewelleryofscotland uses the Canopy theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Jewelleryofscotland achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 90/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Jewelleryofscotland has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Jewelry & Accessories category, Jewelleryofscotland ranks #61 out of 679 stores we track. This places them in the top 9% of jewelry & accessories stores by product catalog size.
Last scanned
Feb 20, 2026
