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Laceeze

shopify

laceeze.co.uk

Laceeze is a sports accessories retailer offering patented silicon bands designed to keep shoelaces tied during athletic activity, alongside the Defiance brand—a children's sports clothing and accessories line featuring gloves, clothing, socks, and training bundles specifically designed for young athletes.

Sports & Outdoors
Bespoke
CL / GBP
PayPal +1
Visit Store

Products

50

Collections

24

Pages

42

Blog Posts

78

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Sports & Outdoors Ranking

#3 / 716

Top 0% in category

Category Avg Performance

56

-3 below avg

Category Avg LCP

1.7s

Faster than avg

53

Performance

85

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.5s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

120ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.0s

First Contentful Paint

TTFBgood

398ms

Time to First Byte

SIpoor

6.1s

Speed Index

Store Audit

Actionable insights compared to 1076 Sports & Outdoors stores

#9 in Sports & Outdoors

Top 1% of stores

95% below average

50 products vs 976 avg

Faster than 100% of Sports & Outdoors stores

PageSpeed score: 53/100

Category Benchmarks

Compared to 1076 stores in Sports & Outdoors

Products50 / avg 976

95% below average

avg

Collections24 / avg 153

84% below average

avg

Pages42 / avg 29

45% above average

avg

Blog Posts78 / avg 61

28% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Mature stack

No review platform (29% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

50 products24 collections42 pages78 blogs

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About Laceeze

Laceeze is a sports & outdoors ecommerce store built on shopify and operating in CL. The store currently offers 50 products organized across 24 collections, making it comparable in size for the sports & outdoors category.

Theme and Design

Laceeze uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Laceeze achieves a performance score of 53/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 85/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Laceeze has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Sports & Outdoors category, Laceeze ranks #9 out of 1076 stores we track. This places them in the top 1% of sports & outdoors stores by product catalog size.

Last scanned

Feb 22, 2026

Laceeze | Sports & Outdoors Store Analysis | CommerceRank