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Leajewels

shopify

leajewels.co.uk

LÉA Jewels is a contemporary jewellery brand offering curated ear stacks and piercing jewellery crafted from sterling silver and gold. Their collection features elegant, minimalist designs intended for modern everyday wear and multi-pierced ear styling.

Jewellery & Watches
Dawn
GB / GBP
TrustPilot
PayPal +1
Visit Store

Performance Needs Attention

This store scores 40/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

397

Collections

47

Pages

16

Blog Posts

9

CommerceRank Score

Overall store health assessment based on 5 key factors

C

69/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content14/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 17 points below Jewellery & Watches category average (57)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#14001 / 16375

Faster than 14% of stores

Jewellery & Watches Ranking

#659 / 758

Top 87% in category

Category Avg Performance

57

-17 below avg

Category Avg LCP

1.8s

Faster than avg

40

Performance

89

Accessibility

85

SEO

Core Web Vitals

LCPgood

1.5s

Largest Contentful Paint

CLSgood

0.060

Cumulative Layout Shift

INPgood

167ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.0s

First Contentful Paint

TTFBgood

382ms

Time to First Byte

SIpoor

9.8s

Speed Index

Store Audit

Actionable insights compared to 1082 Jewellery & Watches stores

#322 in Jewellery & Watches

Above average (top 30%)

50% below average

397 products vs 802 avg

Slower than 87% of Jewellery & Watches stores

PageSpeed score: 40/100

Category Benchmarks

Compared to 1082 stores in Jewellery & Watches

Products397 / avg 802

50% below average

avg

Collections47 / avg 72

35% below average

avg

Pages16 / avg 28

43% below average

avg

Blog Posts9 / avg 46

80% below average

avg

Theme & Design

Theme Name

Dawn

Type

Theme Store

Theme Store ID

887

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

6 months

Since Sep 2025

Market Position

Above average catalog size

Top 30% by catalog size

Content Investment

low

Basic content (16 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Sep 2025

397 products47 collections16 pages9 blogs

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About Leajewels

Leajewels is a jewellery & watches ecommerce store built on shopify and operating in GB. The store currently offers 397 products organized across 47 collections, making it comparable in size for the jewellery & watches category.

Theme and Design

Leajewels uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 11% of jewellery & watches stores.

Performance Analysis

Based on Google PageSpeed Insights, Leajewels achieves a performance score of 40/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Leajewels uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Jewellery & Watches category, Leajewels ranks #322 out of 1082 stores we track. This places them in the top 30% of jewellery & watches stores by product catalog size.

Last scanned

Feb 18, 2026

Leajewels | Jewellery & Watches Store Analysis | CommerceRank