Lilyrye
lilyrye.co.uk
Lilyrye is a UK-based gifts and homeware retailer offering an eclectic collection of original and novelty gifts for all occasions. The store stocks items including greeting cards, mugs, hip flasks, keyrings, tote bags, fridge magnets, and other gift products from brands such as Butterfly, Eco Chic, Heart & Home, and the little dog laughed, with free UK delivery on all orders.
Products
1,493
Collections
99
Pages
5
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
81/100
Top Recommendations
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Gifts & Hampers Ranking
#1 / 868
Top 0% in category
Category Avg Performance
59
+20 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
3.4s
Speed Index
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#3 in Gifts & Hampers
Top 0% of stores
44% above average
1,493 products vs 1,035 avg
Faster than 100% of Gifts & Hampers stores
PageSpeed score: 79/100
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
44% above average
avg
25% above average
avg
87% below average
avg
96% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (5 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
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About Lilyrye
Lilyrye is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 1,493 products organized across 99 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Lilyrye uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 12% of gifts & hampers stores.
Performance Analysis
Based on Google PageSpeed Insights, Lilyrye achieves a performance score of 79/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Lilyrye has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Lilyrye ranks #3 out of 1277 stores we track. This places them in the top 0% of gifts & hampers stores by product catalog size.
Last scanned
Feb 22, 2026