Merseyflooring
merseyflooring.co.uk
Mersey Flooring is a UK-based flooring supplier offering a wide selection of laminate, vinyl (LVT & SPC), engineered wood, and tile effect flooring products. The company provides qualified fitter services in the Liverpool area with nationwide delivery, and operates a physical showroom alongside their online retail operation.
Products
263
Collections
53
Pages
12
Blog Posts
68
CommerceRank Score
Overall store health assessment based on 5 key factors
71/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Home Improvement Ranking
#2 / 334
Top 1% in category
Category Avg Performance
56
-6 below avg
Category Avg LCP
1.8s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.0s
Largest Contentful Paint
0.000
Cumulative Layout Shift
85ms
Interaction to Next Paint
Additional Metrics
0.8s
First Contentful Paint
408ms
Time to First Byte
7.8s
Speed Index
Store Audit
Actionable insights compared to 503 Home Improvement stores
#4 in Home Improvement
Top 1% of stores
83% below average
263 products vs 1,558 avg
Faster than 99% of Home Improvement stores
PageSpeed score: 50/100
Category Benchmarks
Compared to 503 stores in Home Improvement
83% below average
avg
37% below average
avg
48% below average
avg
24% above average
avg
Category Intelligence
How Merseyflooring compares to other home improvement stores
1%
of Home Improvement stores use Reputon
16%
of Home Improvement stores use Zip (Quadpay)
Insights
- 56% of Home Improvement stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Reputon
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Similar Home Improvement Stores
Other home improvement stores with similar size
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About Merseyflooring
Merseyflooring is a home improvement ecommerce store built on shopify and operating in GB. The store currently offers 263 products organized across 53 collections, making it comparable in size for the home improvement category.
Theme and Design
Merseyflooring uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Merseyflooring achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 93/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Merseyflooring uses Reputon for customer reviews and offers Pipe, Klarna, Zip (Quadpay) for payment flexibility. Compared to other home improvement stores, 56% of home improvement stores offer paypal
Competitive Positioning
Within the Home Improvement category, Merseyflooring ranks #4 out of 503 stores we track. This places them in the top 1% of home improvement stores by product catalog size.
Last scanned
Feb 22, 2026
