Minniemelts
minniemelts.co.uk
Minnie Melts is a UK-based retailer specializing in handmade scented wax melts crafted with high concentrations of fragrance oils. The products are gift-wrapped and designed to deliver powerful scent throw for home fragrance purposes.
Products
11
Collections
3
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
52/100
Top Recommendations
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Candle & Home Fragrance Ranking
#2 / 186
Top 1% in category
Category Avg Performance
57
+27 above avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
3.3s
Speed Index
Store Audit
Actionable insights compared to 256 Candle & Home Fragrance stores
#2 in Candle & Home Fragrance
Top 1% of stores
95% below average
11 products vs 220 avg
Faster than 99% of Candle & Home Fragrance stores
PageSpeed score: 84/100
Category Benchmarks
Compared to 256 stores in Candle & Home Fragrance
95% below average
avg
94% below average
avg
89% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 1% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Minniemelts
Minniemelts is a candle & home fragrance ecommerce store built on shopify and operating in GB. The store currently offers 11 products organized across 3 collections, making it comparable in size for the candle & home fragrance category.
Theme and Design
Minniemelts uses the Sense theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Minniemelts achieves a performance score of 84/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 97/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Minniemelts has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Candle & Home Fragrance category, Minniemelts ranks #2 out of 256 stores we track. This places them in the top 1% of candle & home fragrance stores by product catalog size.
Last scanned
Feb 22, 2026
