Naturalbabyshower
naturalbabyshower.co.uk
Natural Baby Shower is an award-winning ethical baby store offering a curated selection of over 150 premium nursery and baby brands. The store specializes in essential baby products including car seats, pushchairs, cribs, pregnancy must-haves, and sustainable gifts, with a focus on safer sleep solutions and ethical shopping.
Products
6,752
-401Collections
1,077
+3Pages
41
Blog Posts
800
+27CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#6 in Baby & Kids
Top 1% of stores
996% above average
6,752 products vs 616 avg
-401 products
Over the past few months
Category Benchmarks
Compared to 575 stores in Baby & Kids
996% above average
avg
1097% above average
avg
116% above average
avg
2481% above average
avg
Domain Authority
Backlink strength & referring domains
Referring Domains
179
Total Links
179
Top Linking Domains
- netpositivelife.app1
- seo-cartel-k.xyz1
- couponvouch.com1
- instyleideas.com1
- thoroughlymodernmilly.com1
Data via Crawly Backlink Checker
Theme & Design
Theme Name
ExpanseType
Theme Store
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Payment / Finance
Business Profile
Store maturity and operational indicators
Declining (-6%)
Unknown
Top 10% largest catalog
Top 1% by catalog size
high
Strong content (800 blogs, 41 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Apr 2026
Feb 2026
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About Naturalbabyshower
Naturalbabyshower is a baby & kids ecommerce store built on shopify and operating in GB. The store currently offers 6,752 products organized across 1,077 collections, making it larger than average for the baby & kids category.
Theme and Design
Naturalbabyshower uses the Expanse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Naturalbabyshower uses Yotpo for customer reviews and offers PayPal, Klarna, Clearpay, Afterpay for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Naturalbabyshower ranks #6 out of 575 stores we track. This places them in the top 1% of baby & kids stores by product catalog size. Over the past few months, the store has reduced its catalog by 401 products.
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