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Oakwood Aromatics

shopify

oakwood-aromatics.com

Oakwood Aromatics is a Yorkshire-based maker of handmade natural soap and skincare products. The store offers a range of items including solid soaps, lip balms, moisturising washes, hair care, bath products, and massage accessories, all formulated with natural ingredients and eco-conscious positioning.

Beauty & Skincare
Pop
GB / GBP
PayPal
Visit Store

Products

38

Collections

18

Pages

7

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

52/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#7399 / 16375

Faster than 55% of stores

Beauty & Skincare Ranking

#306 / 859

Top 36% in category

Category Avg Performance

54

+6 above avg

Category Avg LCP

2.1s

60

Performance

77

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

6.7s

Speed Index

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#558 in Beauty & Skincare

Above average (top 48%)

91% below average

38 products vs 445 avg

Faster than 64% of Beauty & Skincare stores

PageSpeed score: 60/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products38 / avg 445

91% below average

avg

Collections18 / avg 62

71% below average

avg

Pages7 / avg 33

79% below average

avg

Blog Posts3 / avg 52

94% below average

avg

Theme & Design

Theme Name

Pop

Type

Theme Store

Theme Store ID

719

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 48% by catalog size

Content Investment

low

Basic content (7 pages)

Tech Stack Maturity

Developing stack

No review platform (39% of category uses one)

Business Sophistication

Emerging

Modern Theme

Store Timeline & History

Feb 2026

38 products18 collections7 pages3 blogs

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About Oakwood Aromatics

Oakwood Aromatics is a beauty & skincare ecommerce store built on shopify and operating in GB. The store currently offers 38 products organized across 18 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Oakwood Aromatics uses the Pop theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Oakwood Aromatics achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 77/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Oakwood Aromatics has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Oakwood Aromatics ranks #558 out of 1155 stores we track. This places them in the top 48% of beauty & skincare stores by product catalog size.

Last scanned

Feb 20, 2026

Oakwood Aromatics | Beauty & Skincare Store Analysis | CommerceRank