Percyandnell
percyandnell.com
Percy and Nell is a UK-based clothing brand specializing in positivity-focused apparel including sweatshirts, t-shirts, hoodies, and jackets for women and kids, alongside accessories like tote bags and beanies. Products are printed and embroidered in the UK with an emphasis on spreading positivity through color and design.
Performance Needs Attention
This store scores 39/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
369
+16Collections
135
+2Pages
10
Blog Posts
6
CommerceRank Score
Overall store health assessment based on 5 key factors
68/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 18 points below Fashion & Clothing category average (57)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
-18 below avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
0.9s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
55% below average
369 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 39/100
+16 products
Over the past month
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
55% below average
avg
45% above average
avg
76% below average
avg
81% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (10 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Feb 2026
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About Percyandnell
Percyandnell is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 369 products organized across 135 collections, making it comparable in size for the fashion & clothing category.
Theme and Design
Percyandnell uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Percyandnell achieves a performance score of 39/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Percyandnell uses judge.me for customer reviews and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Percyandnell ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size. Over the past month, the store has grown its catalog by 16 products.
Last scanned
Feb 23, 2026
