Pourtoi
pourtoi.co.uk
Pourtoi is an award-winning, family-run bakery specializing in gluten-free and dairy-free baked goods. They offer a range of doughnuts, brownies, cakes, and cookies, available as individual bags or letterbox-friendly options, with options for bespoke orders and gift purchases.
Products
16
Collections
7
Pages
4
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
59/100
Top Recommendations
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Food & Drink Ranking
#8 / 1334
Top 1% in category
Category Avg Performance
56
+15 above avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
—
First Contentful Paint
—
Time to First Byte
4.1s
Speed Index
Store Audit
Actionable insights compared to 1794 Food & Drink stores
#4 in Food & Drink
Top 0% of stores
93% below average
16 products vs 235 avg
Faster than 99% of Food & Drink stores
PageSpeed score: 71/100
Category Benchmarks
Compared to 1794 stores in Food & Drink
93% below average
avg
79% below average
avg
78% below average
avg
96% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Food & Drink Stores
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About Pourtoi
Pourtoi is a food & drink ecommerce store built on shopify and operating in GB. The store currently offers 16 products organized across 7 collections, making it comparable in size for the food & drink category.
Theme and Design
Pourtoi uses the Dawn theme from the Shopify Theme Store. This theme choice is used by 9% of food & drink stores.
Performance Analysis
Based on Google PageSpeed Insights, Pourtoi achieves a performance score of 71/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 96/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Pourtoi has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Food & Drink category, Pourtoi ranks #4 out of 1794 stores we track. This places them in the top 0% of food & drink stores by product catalog size.
Last scanned
Feb 22, 2026
