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Rackstore

shopify

rackstore.online

Rack Store Online is a B2B supplier of professional networking infrastructure, specializing in server racks, wall-mounted racks, floor-standing racks, network accessories, and related equipment. They offer customizable solutions in various U heights and depths for businesses requiring data center and networking infrastructure solutions.

B2B Ecommerce
Simple
GB / GBP
PayPal
Visit Store

Performance Needs Attention

This store scores 47/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

448

Collections

61

Pages

8

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

D

52/100

performance5/25 (Poor)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Established theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 10 points below B2B Ecommerce category average (57)
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 24 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

B2B Ecommerce Ranking

#1 / 162

Top 1% in category

Category Avg Performance

57

-10 below avg

Category Avg LCP

1.9s

47

Performance

89

Accessibility

75

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 282 B2B Ecommerce stores

#2 in B2B Ecommerce

Top 1% of stores

36% below average

448 products vs 703 avg

Faster than 99% of B2B Ecommerce stores

PageSpeed score: 47/100

Category Benchmarks

Compared to 282 stores in B2B Ecommerce

Products448 / avg 703

36% below average

avg

Collections61 / avg 47

30% above average

avg

Pages8 / avg 19

58% below average

avg

Blog Posts2 / avg 34

94% below average

avg

Theme & Design

Theme Name

Simple

Type

Theme Store

Theme Store ID

578

Tech Stack

Platform

shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (8 pages)

Tech Stack Maturity

Developing stack

No review platform (15% of category uses one)

Business Sophistication

Emerging

Modern Theme

Store Timeline & History

Feb 2026

448 products61 collections8 pages2 blogs

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About Rackstore

Rackstore is a b2b ecommerce ecommerce store built on shopify and operating in GB. The store currently offers 448 products organized across 61 collections, making it comparable in size for the b2b ecommerce category.

Theme and Design

Rackstore uses the Simple theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Rackstore achieves a performance score of 47/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 75/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Rackstore has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the B2B Ecommerce category, Rackstore ranks #2 out of 282 stores we track. This places them in the top 1% of b2b ecommerce stores by product catalog size.

Last scanned

Feb 23, 2026

Rackstore | B2B Ecommerce Store Analysis | CommerceRank