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Slickboys

shopify

slickboys.co.uk

Slickboys is a UK-based grooming retailer offering curated artisan wet shaving products and premium hair care solutions. Their inventory includes home-brewed hair pomades, shaving soaps, aftershave splashes and balms, safety razors, and complementary skincare products like face wash, body wash, and beard oils sourced from quality producers globally.

Beauty & Skincare
Prestige
US / USD
TrustPilot
PayPal +1
Visit Store

Products

1,305

Collections

92

Pages

5

Blog Posts

31

CommerceRank Score

Overall store health assessment based on 5 key factors

A

85/100

performance12/25 (Needs work)
catalog25/25 (Large catalog)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Beauty & Skincare Ranking

#6 / 859

Top 1% in category

Category Avg Performance

54

-3 below avg

Category Avg LCP

2.1s

Faster than avg

51

Performance

100

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.5s

Largest Contentful Paint

CLSgood

0.000

Cumulative Layout Shift

INPgood

95ms

Interaction to Next Paint

Additional Metrics

FCPgood

0.8s

First Contentful Paint

TTFBgood

298ms

Time to First Byte

SIpoor

9.2s

Speed Index

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#16 in Beauty & Skincare

Top 1% of stores

193% above average

1,305 products vs 445 avg

Faster than 99% of Beauty & Skincare stores

PageSpeed score: 51/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products1,305 / avg 445

193% above average

avg

Collections92 / avg 62

48% above average

avg

Pages5 / avg 33

85% below average

avg

Blog Posts31 / avg 52

40% below average

avg

Theme & Design

Theme Name

Prestige

Type

Theme Store

Theme Store ID

855

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal
Afterpay

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Established

InternationalModern Theme

Store Timeline & History

Feb 2026

1,305 products92 collections5 pages31 blogs

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About Slickboys

Slickboys is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 1,305 products organized across 92 collections, making it larger than average for the beauty & skincare category.

Theme and Design

Slickboys uses the Prestige theme from the Shopify Theme Store. This theme choice is used by 4% of beauty & skincare stores.

Performance Analysis

Based on Google PageSpeed Insights, Slickboys achieves a performance score of 51/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Slickboys uses TrustPilot for customer reviews and offers PayPal, Afterpay for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Slickboys ranks #16 out of 1155 stores we track. This places them in the top 1% of beauty & skincare stores by product catalog size.

Last scanned

Feb 22, 2026

Slickboys | Beauty & Skincare Store Analysis | CommerceRank