Souzu
souzu.co.uk
SOUZU is a curated children's retailer offering unique and stylish clothing, toys, accessories, and gifts for babies, boys, and girls. The store stocks a diverse range of developmental toys, creative play items, and well-known brands such as Maileg, Le Toy Van, Plan Toys, and Melissa & Doug.
Products
1,101
Collections
461
Pages
165
Blog Posts
202
CommerceRank Score
Overall store health assessment based on 5 key factors
82/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 21 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Baby & Kids Ranking
#3 / 402
Top 1% in category
Category Avg Performance
56
-6 below avg
Category Avg LCP
1.7s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 575 Baby & Kids stores
#11 in Baby & Kids
Top 2% of stores
80% above average
1,101 products vs 612 avg
Faster than 99% of Baby & Kids stores
PageSpeed score: 50/100
Category Benchmarks
Compared to 575 stores in Baby & Kids
80% above average
avg
385% above average
avg
768% above average
avg
512% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (202 blogs, 165 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
Similar Baby & Kids Stores
Other baby & kids stores with similar size
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About Souzu
Souzu is a baby & kids ecommerce store built on shopify and operating in GB. The store currently offers 1,101 products organized across 461 collections, making it larger than average for the baby & kids category.
Theme and Design
Souzu uses the Broadcast theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Souzu achieves a performance score of 50/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Souzu uses judge.me for customer reviews and offers PayPal for payment flexibility.
Competitive Positioning
Within the Baby & Kids category, Souzu ranks #11 out of 575 stores we track. This places them in the top 2% of baby & kids stores by product catalog size.
Last scanned
Feb 23, 2026
