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Thearboretum

shopify

thearboretum.co.uk

The Arboretum is a creative design studio that creates handmade wooden tree decorations and ornaments. Their product range includes single tree designs, woodland sets, forest sets, custom trees, and decorative shelves made from abstract wooden interpretations of tree forms.

Homeware
Bespoke
ZA / GBP
PayPal +1
Visit Store

Products

249

Collections

24

Pages

16

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#7182 / 16375

Faster than 56% of stores

Homeware Ranking

#219 / 457

Top 48% in category

Category Avg Performance

58

+2 above avg

Category Avg LCP

2.0s

60

Performance

79

Accessibility

83

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIpoor

7.8s

Speed Index

Store Audit

Actionable insights compared to 673 Homeware stores

#264 in Homeware

Above average (top 39%)

72% below average

249 products vs 898 avg

Faster than 52% of Homeware stores

PageSpeed score: 60/100

Category Benchmarks

Compared to 673 stores in Homeware

Products249 / avg 898

72% below average

avg

Collections24 / avg 78

69% below average

avg

Pages16 / avg 20

20% below average

avg

Blog Posts3 / avg 29

90% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Above average catalog size

Top 39% by catalog size

Content Investment

low

Basic content (16 pages)

Tech Stack Maturity

Mature stack

No review platform (28% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

249 products24 collections16 pages3 blogs

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About Thearboretum

Thearboretum is a homeware ecommerce store built on shopify and operating in ZA. The store currently offers 249 products organized across 24 collections, making it comparable in size for the homeware category.

Theme and Design

Thearboretum uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Thearboretum achieves a performance score of 60/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 79/100 for accessibility and 83/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Thearboretum has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Homeware category, Thearboretum ranks #264 out of 673 stores we track. This places them in the top 39% of homeware stores by product catalog size.

Last scanned

Feb 19, 2026

Thearboretum | Homeware Store Analysis | CommerceRank