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Truegrace

shopify

truegrace.co.uk

True Grace is a sustainable luxury home fragrance brand offering eco-friendly scented candles, room diffusers, room sprays, and fragrance-related products inspired by English countryside themes. The brand has been manufacturing sustainably since 2003 and provides gift sets, personalised candles, and fragrance samples.

Candle & Home Fragrance
Bespoke
GB / GBP
TrustPilot
PayPal
Visit Store

Products

428

Collections

78

Pages

41

Blog Posts

60

CommerceRank Score

Overall store health assessment based on 5 key factors

C

60/100

catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content15/15 (Rich)

Store Audit

Actionable insights compared to 256 Candle & Home Fragrance stores

#17 in Candle & Home Fragrance

Top 7% of stores

95% above average

428 products vs 220 avg

Category Benchmarks

Compared to 256 stores in Candle & Home Fragrance

Products428 / avg 220

95% above average

avg

Collections78 / avg 47

66% above average

avg

Pages41 / avg 27

52% above average

avg

Blog Posts60 / avg 30

100% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

New (< 3 months)

Since Mar 2026

Market Position

Top 10% largest catalog

Top 7% by catalog size

Content Investment

high

Strong content (60 blogs, 41 pages)

Tech Stack Maturity

Mature stack

Business Sophistication

Established

Store Timeline & History

Mar 2026

428 products78 collections41 pages60 blogs

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About Truegrace

Truegrace is a candle & home fragrance ecommerce store built on shopify and operating in GB. The store currently offers 428 products organized across 78 collections, making it larger than average for the candle & home fragrance category.

Theme and Design

Truegrace uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Tech Stack

Beyond the core Shopify platform, Truegrace uses TrustPilot for customer reviews and offers PayPal for payment flexibility.

Competitive Positioning

Within the Candle & Home Fragrance category, Truegrace ranks #17 out of 256 stores we track. This places them in the top 7% of candle & home fragrance stores by product catalog size.

Last scanned

Mar 12, 2026

Truegrace | Candle & Home Fragrance Store Analysis | CommerceRank