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Trade

23bees.com

23 Bees is a home and lifestyle retailer specializing in candle making supplies, home décor planters, and outdoor products. The store offers handcrafted items and supplies designed to enhance the home environment, with a focus on quality products and free shipping on orders over $100.

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Products

17

Collections

9

Pages

16

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance20/25 (Good)
catalog5/25 (Minimal)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content11/15 (Good)

Top Recommendations

  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 26 Feb 2026

Overall Ranking

#1374 / 16375

Faster than 92% of stores

Candle & Home Fragrance Ranking

#17 / 186

Top 9% in category

Category Avg Performance

57

+19 above avg

Category Avg LCP

1.9s

76

Performance

88

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 256 Candle & Home Fragrance stores

#193 in Candle & Home Fragrance

Below 75% of stores

92% below average

17 products vs 220 avg

Faster than 91% of Candle & Home Fragrance stores

PageSpeed score: 76/100

No BNPL options

67% of Candle & Home Fragrance stores offer PayPal

Category Benchmarks

Compared to 256 stores in Candle & Home Fragrance

Products17 / avg 220

92% below average

avg

Collections9 / avg 47

81% below average

avg

Pages16 / avg 27

41% below average

avg

Blog Posts3 / avg 30

90% below average

avg

Category Intelligence

How Trade compares to other candle & home fragrance stores

Theme Adoption

0%

of Candle & Home Fragrance stores use this theme

Insights

  • 67% of Candle & Home Fragrance stores offer PayPal

Theme & Design

Theme Name

Trade

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 75% by catalog size

Content Investment

low

Basic content (16 pages)

Tech Stack Maturity

Basic stack

No review platform (34% of category uses one)No BNPL detected (73% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

17 products9 collections16 pages3 blogs

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About Trade

Trade is a candle & home fragrance ecommerce store built on and operating in US. The store currently offers 17 products organized across 9 collections, making it comparable in size for the candle & home fragrance category.

Theme and Design

Trade uses the Trade theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Trade achieves a performance score of 76/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Trade has not implemented a third-party review platform. Compared to other candle & home fragrance stores, 67% of candle & home fragrance stores offer paypal

Competitive Positioning

Within the Candle & Home Fragrance category, Trade ranks #193 out of 256 stores we track. This places them in the top 75% of candle & home fragrance stores by product catalog size.

Last scanned

Feb 24, 2026

Trade | Candle & Home Fragrance Store Analysis | CommerceRank