Driftwood Decor
driftwood-decor.com
Driftwood Décor is a woman-owned ecommerce store specializing in handcrafted 100% organic soy candles alongside unique home décor accessories. Their product line emphasizes natural, toxin-free candles with clean fragrances designed for health-conscious consumers seeking mindful home ambiance.
Products
14
Collections
3
Pages
4
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#10405 / 16375
Faster than 36% of stores
Candle & Home Fragrance Ranking
#126 / 186
Top 68% in category
Category Avg Performance
57
-3 below avg
Category Avg LCP
1.9s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 256 Candle & Home Fragrance stores
#203 in Candle & Home Fragrance
Below 79% of stores
94% below average
14 products vs 220 avg
Slower than 68% of Candle & Home Fragrance stores
PageSpeed score: 54/100
Category Benchmarks
Compared to 256 stores in Candle & Home Fragrance
94% below average
avg
94% below average
avg
85% below average
avg
90% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 79% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Candle & Home Fragrance Stores
Other candle & home fragrance stores with similar size
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About Driftwood Decor
Driftwood Decor is a candle & home fragrance ecommerce store built on Shopify and operating in US. The store currently offers 14 products organized across 3 collections, making it comparable in size for the candle & home fragrance category.
Theme and Design
Driftwood Decor uses the React theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Driftwood Decor achieves a performance score of 54/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 92/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Driftwood Decor has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Candle & Home Fragrance category, Driftwood Decor ranks #203 out of 256 stores we track. This places them in the top 79% of candle & home fragrance stores by product catalog size.
Last scanned
Feb 25, 2026
