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Adaptavenue

shopify

adaptavenue.com

Adapt Avenue is a curated beauty and homeware retailer offering vegan-friendly, cruelty-free, and environmentally conscious products from independent brands. Their range includes skincare, bath and shower products, body care, men's grooming items, candles, home fragrances, and diffusers.

Beauty & Skincare
Impulse
DE / EUR
TrustPilot
PayPal +1
Visit Store

Products

189

Collections

40

Pages

10

Blog Posts

2

CommerceRank Score

Overall store health assessment based on 5 key factors

B

74/100

performance12/25 (Needs work)
catalog15/25 (Growing)
tech Stack20/20 (Complete)
theme15/15 (Top 5 theme)
content12/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#8179 / 16375

Faster than 50% of stores

Beauty & Skincare Ranking

#338 / 859

Top 39% in category

Category Avg Performance

54

+4 above avg

Category Avg LCP

2.1s

58

Performance

88

Accessibility

100

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

FCPunavailable

First Contentful Paint

TTFBunavailable

Time to First Byte

SIneeds work

4.2s

Speed Index

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#193 in Beauty & Skincare

Top 17% of stores

58% below average

189 products vs 445 avg

Faster than 61% of Beauty & Skincare stores

PageSpeed score: 58/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products189 / avg 445

58% below average

avg

Collections40 / avg 62

35% below average

avg

Pages10 / avg 33

70% below average

avg

Blog Posts2 / avg 52

96% below average

avg

Theme & Design

Theme Name

Impulse

Type

Theme Store

Theme Store ID

857

Tech Stack

Platform

shopify

Reviews Platform

TrustPilot

Payment / Finance

PayPal
Klarna

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Larger than 75% of category

Top 17% by catalog size

Content Investment

low

Basic content (10 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

InternationalModern Theme

Store Timeline & History

Feb 2026

189 products40 collections10 pages2 blogs

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About Adaptavenue

Adaptavenue is a beauty & skincare ecommerce store built on shopify and operating in DE. The store currently offers 189 products organized across 40 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Adaptavenue uses the Impulse theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Adaptavenue achieves a performance score of 58/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 88/100 for accessibility and 100/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Adaptavenue uses TrustPilot for customer reviews and offers PayPal, Klarna for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Adaptavenue ranks #193 out of 1155 stores we track. This places them in the top 17% of beauty & skincare stores by product catalog size.

Last scanned

Feb 20, 2026

Adaptavenue | Beauty & Skincare Store Analysis | CommerceRank