Bloomm
bloomm.today
BLOOMM is a Dutch wellness and beauty retailer offering natural essential oils, aroma diffusers, bath products, body scrubs, skincare oils, and home fragrance solutions. The brand emphasizes natural ingredients and sustainable beauty products for body care, aromatherapy, and home wellness.
Products
146
Collections
21
Pages
13
Blog Posts
7
CommerceRank Score
Overall store health assessment based on 5 key factors
60/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#9936 / 16375
Faster than 39% of stores
Beauty & Skincare Ranking
#425 / 859
Top 49% in category
Category Avg Performance
54
+1 above avg
Category Avg LCP
2.1s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#230 in Beauty & Skincare
Top 20% of stores
67% below average
146 products vs 445 avg
Faster than 51% of Beauty & Skincare stores
PageSpeed score: 55/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
67% below average
avg
66% below average
avg
61% below average
avg
87% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 20% by catalog size
low
Basic content (13 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
Similar Beauty & Skincare Stores
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About Bloomm
Bloomm is a beauty & skincare ecommerce store built on Shopify and operating in DE. The store currently offers 146 products organized across 21 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Bloomm uses the Flow theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bloomm achieves a performance score of 55/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 86/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bloomm has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Bloomm ranks #230 out of 1155 stores we track. This places them in the top 20% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
