Updated copy of Refresh
adjustablereddot.com
ARD (Adjustable Red Dot) manufactures and sells red dot bow sights designed to improve aiming clarity for archers. The products target hunters and bow enthusiasts seeking alternatives to traditional pin sights, with particular appeal to those with aging eyes or those shooting in low-light conditions.
Performance Needs Attention
This store scores 42/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
33
Collections
15
Pages
25
Blog Posts
23
CommerceRank Score
Overall store health assessment based on 5 key factors
41/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 14 points below Sports & Outdoors category average (56)
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#13738 / 16375
Faster than 16% of stores
Sports & Outdoors Ranking
#595 / 716
Top 83% in category
Category Avg Performance
56
-14 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.3s
Largest Contentful Paint
0.010
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#738 in Sports & Outdoors
Below 69% of stores
97% below average
33 products vs 976 avg
Slower than 83% of Sports & Outdoors stores
PageSpeed score: 42/100
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
97% below average
avg
90% below average
avg
14% below average
avg
62% below average
avg
Category Intelligence
How Updated copy of Refresh compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Theme Name
RefreshType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 69% by catalog size
low
Basic content (25 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
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About Updated copy of Refresh
Updated copy of Refresh is a sports & outdoors ecommerce store built on and operating in US. The store currently offers 33 products organized across 15 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Updated copy of Refresh uses the Refresh theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Updated copy of Refresh achieves a performance score of 42/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 93/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Updated copy of Refresh has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Updated copy of Refresh ranks #738 out of 1076 stores we track. This places them in the top 69% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026
