new-standard
alexisnoelle.com
Alexis Noelle is a jewelry boutique specializing in distinctive, hand-crafted designs featuring vintage pieces, gemstones, pearls, crystals, and sterling silver jewelry. The brand offers custom jewelry creations with individual named pieces at various price points.
Products
113
Collections
4
Pages
3
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
52/100
Top Recommendations
- Accessibility score is 65/100 - improve for better UX and legal compliance
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#1788 / 16375
Faster than 89% of stores
Jewellery & Watches Ranking
#69 / 758
Top 9% in category
Category Avg Performance
57
+17 above avg
Category Avg LCP
1.8s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1082 Jewellery & Watches stores
#665 in Jewellery & Watches
Below 61% of stores
86% below average
113 products vs 802 avg
Faster than 91% of Jewellery & Watches stores
PageSpeed score: 74/100
No BNPL options
64% of Jewellery & Watches stores offer PayPal
Category Benchmarks
Compared to 1082 stores in Jewellery & Watches
86% below average
avg
94% below average
avg
89% below average
avg
93% below average
avg
Category Intelligence
How new-standard compares to other jewellery & watches stores
Insights
- 64% of Jewellery & Watches stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 61% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
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About new-standard
new-standard is a jewellery & watches ecommerce store built on and operating in US. The store currently offers 113 products organized across 4 collections, making it comparable in size for the jewellery & watches category.
Theme and Design
new-standard uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, new-standard achieves a performance score of 74/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 65/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, new-standard has not implemented a third-party review platform. Compared to other jewellery & watches stores, 64% of jewellery & watches stores offer paypal
Competitive Positioning
Within the Jewellery & Watches category, new-standard ranks #665 out of 1082 stores we track. This places them in the top 61% of jewellery & watches stores by product catalog size.
Last scanned
Feb 24, 2026