Basecampfood
basecampfood.com
Base Camp Food is an outdoor supplies retailer offering premium camping and expedition food products including freeze-dried meals, breakfast items, energy products, drinks, and snacks, along with essential outdoor gear for adventures and expeditions.
Performance Needs Attention
This store scores 46/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,373
Collections
135
Pages
16
Blog Posts
87
CommerceRank Score
Overall store health assessment based on 5 key factors
73/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 10 points below Sports & Outdoors category average (56)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#12769 / 16375
Faster than 22% of stores
Sports & Outdoors Ranking
#543 / 716
Top 76% in category
Category Avg Performance
56
-10 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.060
Cumulative Layout Shift
97ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#137 in Sports & Outdoors
Top 13% of stores
41% above average
1,373 products vs 976 avg
Slower than 76% of Sports & Outdoors stores
PageSpeed score: 46/100
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
41% above average
avg
12% below average
avg
45% below average
avg
43% above average
avg
Theme & Design
Theme Name
V6.3.0 Live from 5th March 2025
Type
Theme Store
Theme Store ID
871
Tech Stack
Platform
Shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Larger than 75% of category
Top 13% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
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About Basecampfood
Basecampfood is a sports & outdoors ecommerce store built on Shopify and operating in GB. The store currently offers 1,373 products organized across 135 collections, making it larger than average for the sports & outdoors category.
Theme and Design
Basecampfood uses the V6.3.0 Live from 5th March 2025 theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Basecampfood achieves a performance score of 46/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 76/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Basecampfood uses judge.me for customer reviews and offers PayPal, Klarna, Clearpay, Afterpay for payment flexibility.
Competitive Positioning
Within the Sports & Outdoors category, Basecampfood ranks #137 out of 1076 stores we track. This places them in the top 13% of sports & outdoors stores by product catalog size.
Last scanned
Feb 25, 2026
