Debut
belwares.com
Belwares is a homeware retailer specializing in kitchen and cooking products, storage and organization solutions, and fine dining items. The store offers a curated selection of home essentials with a commitment to quality, backed by a 90-day return policy and free shipping.
Performance Needs Attention
This store scores 44/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
16
Collections
7
Pages
16
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
36/100
Top Recommendations
- Migrate from legacy OS 1.0 theme to OS 2.0 for better performance and features
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 14 points below Homeware category average (58)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 26 Feb 2026
Overall Ranking
#13334 / 16375
Faster than 19% of stores
Homeware Ranking
#380 / 457
Top 83% in category
Category Avg Performance
58
-14 below avg
Category Avg LCP
2.0s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 673 Homeware stores
#546 in Homeware
Below 81% of stores
98% below average
16 products vs 898 avg
Slower than 83% of Homeware stores
PageSpeed score: 44/100
No BNPL options
66% of Homeware stores offer PayPal
Category Benchmarks
Compared to 673 stores in Homeware
98% below average
avg
91% below average
avg
20% below average
avg
90% below average
avg
Category Intelligence
How Debut compares to other homeware stores
8%
of Homeware stores use this theme
Insights
- 66% of Homeware stores offer PayPal
Theme & Design
Theme Name
DebutType
Theme Store
Tech Stack
Platform
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 81% by catalog size
low
Basic content (16 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Homeware Stores
Other homeware stores with similar size
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About Debut
Debut is a homeware ecommerce store built on and operating in US. The store currently offers 16 products organized across 7 collections, making it comparable in size for the homeware category.
Theme and Design
Debut uses the Debut theme from the Shopify Theme Store. This theme choice is used by 8% of homeware stores.
Performance Analysis
Based on Google PageSpeed Insights, Debut achieves a performance score of 44/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 79/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Debut has not implemented a third-party review platform. Compared to other homeware stores, 66% of homeware stores offer paypal
Competitive Positioning
Within the Homeware category, Debut ranks #546 out of 673 stores we track. This places them in the top 81% of homeware stores by product catalog size.
Last scanned
Feb 24, 2026
