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Bibado

shopify

bibado.co.uk

Bibado is an award-winning baby products retailer offering specialized feeding and weaning gear, including coverall bibs, dribble bibs, baby cutlery, and weaning essentials designed to make parenting easier. The brand focuses on innovative solutions for baby feeding, dressing, and development stages from birth through early childhood.

Baby & Kids
Bespoke
SG / SGD
PayPal +2
Visit Store

Products

34

Collections

41

Pages

32

Blog Posts

338

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content15/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 23 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Baby & Kids Ranking

#3 / 402

Top 1% in category

Category Avg Performance

56

-4 below avg

Category Avg LCP

1.7s

Slower than avg

52

Performance

100

Accessibility

92

SEO

Core Web Vitals

LCPgood

2.1s

Largest Contentful Paint

CLSgood

0.010

Cumulative Layout Shift

INPgood

111ms

Interaction to Next Paint

Additional Metrics

FCPgood

1.3s

First Contentful Paint

TTFBgood

627ms

Time to First Byte

SIpoor

6.5s

Speed Index

Store Audit

Actionable insights compared to 575 Baby & Kids stores

#11 in Baby & Kids

Top 2% of stores

94% below average

34 products vs 612 avg

Faster than 99% of Baby & Kids stores

PageSpeed score: 52/100

Category Benchmarks

Compared to 575 stores in Baby & Kids

Products34 / avg 612

94% below average

avg

Collections41 / avg 95

57% below average

avg

Pages32 / avg 19

68% above average

avg

Blog Posts338 / avg 33

924% above average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

Tech Stack

Platform

shopify

Payment / Finance

PayPal
Klarna
Zip (Quadpay)

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 2% by catalog size

Content Investment

high

Strong content (338 blogs, 32 pages)

Tech Stack Maturity

Mature stack

No review platform (29% of category uses one)

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

34 products41 collections32 pages338 blogs

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About Bibado

Bibado is a baby & kids ecommerce store built on shopify and operating in SG. The store currently offers 34 products organized across 41 collections, making it comparable in size for the baby & kids category.

Theme and Design

Bibado uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Bibado achieves a performance score of 52/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 100/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Bibado has not implemented a third-party review platform and offers PayPal, Klarna, Zip (Quadpay) for payment flexibility.

Competitive Positioning

Within the Baby & Kids category, Bibado ranks #11 out of 575 stores we track. This places them in the top 2% of baby & kids stores by product catalog size.

Last scanned

Feb 22, 2026

Bibado | Baby & Kids Store Analysis | CommerceRank