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Impulse |speed optimised

boostnblend.co.uk

Boost N Blend UK is a specialist retailer of hair fiber products and hair thickening solutions for women experiencing fine, thin, or thinning hair. The brand offers hair fibers, grey root cover-up products, hair care ranges, and styling accessories focused on combating female hair loss.

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Products

37

Collections

38

Pages

36

Blog Posts

4

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance12/25 (Needs work)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme15/15 (Top 5 theme)
content13/15 (Rich)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#5633 / 16375

Faster than 66% of stores

Beauty & Cosmetics Ranking

#126 / 403

Top 31% in category

Category Avg Performance

56

+8 above avg

Category Avg LCP

1.9s

Slower than avg

64

Performance

76

Accessibility

92

SEO

Core Web Vitals

LCPgood

1.9s

Largest Contentful Paint

CLSgood

0.030

Cumulative Layout Shift

INPneeds work

206ms

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 572 Beauty & Cosmetics stores

#314 in Beauty & Cosmetics

Below 55% of stores

88% below average

37 products vs 315 avg

Faster than 69% of Beauty & Cosmetics stores

PageSpeed score: 64/100

No BNPL options

65% of Beauty & Cosmetics stores offer PayPal

Category Benchmarks

Compared to 572 stores in Beauty & Cosmetics

Products37 / avg 315

88% below average

avg

Collections38 / avg 52

27% below average

avg

Pages36 / avg 19

89% above average

avg

Blog Posts4 / avg 27

85% below average

avg

Category Intelligence

How Impulse |speed optimised compares to other beauty & cosmetics stores

Theme Adoption

3%

of Beauty & Cosmetics stores use this theme

Insights

  • 65% of Beauty & Cosmetics stores offer PayPal

Theme & Design

Theme Name

Impulse

Type

Theme Store

Tech Stack

Platform

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 55% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (32% of category uses one)No BNPL detected (71% of category offers BNPL)

Business Sophistication

Early stage

InternationalModern Theme

Store Timeline & History

Feb 2026

37 products38 collections36 pages4 blogs

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About Impulse |speed optimised

Impulse |speed optimised is a beauty & cosmetics ecommerce store built on and operating in FR. The store currently offers 37 products organized across 38 collections, making it comparable in size for the beauty & cosmetics category.

Theme and Design

Impulse |speed optimised uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 3% of beauty & cosmetics stores.

Performance Analysis

Based on Google PageSpeed Insights, Impulse |speed optimised achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 76/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Impulse |speed optimised has not implemented a third-party review platform. Compared to other beauty & cosmetics stores, 65% of beauty & cosmetics stores offer paypal

Competitive Positioning

Within the Beauty & Cosmetics category, Impulse |speed optimised ranks #314 out of 572 stores we track. This places them in the top 55% of beauty & cosmetics stores by product catalog size.

Last scanned

Feb 24, 2026

Impulse |speed optimised | Beauty & Cosmetics Store Analysis | CommerceRank