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Brynmawrsoap

Shopify

brynmawrsoap.com

Bryn Mawr Soap Company manufactures and sells handcrafted, natural soaps designed for whole-body skincare use. The brand positions itself as an affordable luxury option, offering artisanal soap products alongside complementary items like soap dishes and gift sets.

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Products

18

Collections

6

Pages

5

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

46/100

performance12/25 (Needs work)
catalog5/25 (Minimal)
tech Stack10/20 (Partial)
theme10/15 (Custom theme)
content9/15 (Good)

Top Recommendations

  • Improve PageSpeed performance to 70+ for better conversions
  • Accessibility score is 58/100 - improve for better UX and legal compliance
  • Expand product catalog to improve store authority
  • Add a reviews platform to build customer trust

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#5651 / 16375

Faster than 65% of stores

Beauty & Skincare Ranking

#244 / 859

Top 28% in category

Category Avg Performance

54

+10 above avg

Category Avg LCP

2.1s

64

Performance

58

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#779 in Beauty & Skincare

Below 67% of stores

96% below average

18 products vs 445 avg

Faster than 72% of Beauty & Skincare stores

PageSpeed score: 64/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products18 / avg 445

96% below average

avg

Collections6 / avg 62

90% below average

avg

Pages5 / avg 33

85% below average

avg

Blog Posts3 / avg 52

94% below average

avg

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Payment / Finance

PayPal

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Below average catalog size

Top 67% by catalog size

Content Investment

low

Basic content (5 pages)

Tech Stack Maturity

Developing stack

No review platform (39% of category uses one)

Business Sophistication

Emerging

International

Store Timeline & History

Feb 2026

18 products6 collections5 pages3 blogs

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About Brynmawrsoap

Brynmawrsoap is a beauty & skincare ecommerce store built on Shopify and operating in CH. The store currently offers 18 products organized across 6 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Brynmawrsoap uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Brynmawrsoap achieves a performance score of 64/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 58/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Brynmawrsoap has not implemented a third-party review platform and offers PayPal for payment flexibility.

Competitive Positioning

Within the Beauty & Skincare category, Brynmawrsoap ranks #779 out of 1155 stores we track. This places them in the top 67% of beauty & skincare stores by product catalog size.

Last scanned

Feb 25, 2026

Brynmawrsoap | Beauty & Skincare Store Analysis | CommerceRank