Bt45Hair
bt45hair.com
BT45 is a premium men's haircare brand offering barber-developed grooming products including hair waxes, styling sprays, texturizing powders, and grooming accessories. The brand positions itself as high-performance, expert-formulated haircare designed specifically for men's styling needs.
Performance Needs Attention
This store scores 43/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
12
Collections
22
Pages
45
Blog Posts
8
CommerceRank Score
Overall store health assessment based on 5 key factors
44/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 11 points below Beauty & Skincare category average (54)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#13573 / 16375
Faster than 17% of stores
Beauty & Skincare Ranking
#648 / 859
Top 75% in category
Category Avg Performance
54
-11 below avg
Category Avg LCP
2.1s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#862 in Beauty & Skincare
Below 75% of stores
97% below average
12 products vs 445 avg
Slower than 75% of Beauty & Skincare stores
PageSpeed score: 43/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
97% below average
avg
65% below average
avg
36% above average
avg
85% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 75% by catalog size
medium
Above-average content investment
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Bt45Hair
Bt45Hair is a beauty & skincare ecommerce store built on Shopify and operating in US. The store currently offers 12 products organized across 22 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Bt45Hair uses the Stiletto theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Bt45Hair achieves a performance score of 43/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 92/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Bt45Hair has not implemented a third-party review platform and offers PayPal, Klarna for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Bt45Hair ranks #862 out of 1155 stores we track. This places them in the top 75% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
