Capellabeauty
capellabeauty.com
Capella Beauty is a Japanese beauty brand offering specialized delicate zone care products including cleansing misters, intimate skincare solutions, menstrual products, undergarments, cosmetics, and storage pouches. The brand emphasizes gentle, safe formulations with attention to skin comfort, fragrance, and visible results for intimate personal care.
Performance Needs Attention
This store scores 41/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
17
Collections
3
Pages
14
Blog Posts
3
CommerceRank Score
Overall store health assessment based on 5 key factors
39/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Beauty & Skincare category average (54)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#13971 / 16375
Faster than 15% of stores
Beauty & Skincare Ranking
#678 / 859
Top 79% in category
Category Avg Performance
54
-13 below avg
Category Avg LCP
2.1s
Performance
Accessibility
SEO
Core Web Vitals
—
Largest Contentful Paint
—
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#792 in Beauty & Skincare
Below 69% of stores
96% below average
17 products vs 445 avg
Slower than 79% of Beauty & Skincare stores
PageSpeed score: 41/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
96% below average
avg
95% below average
avg
58% below average
avg
94% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Below average catalog size
Top 69% by catalog size
low
Basic content (14 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Capellabeauty
Capellabeauty is a beauty & skincare ecommerce store built on Shopify and operating in JP. The store currently offers 17 products organized across 3 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Capellabeauty uses the Broadcast theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Capellabeauty achieves a performance score of 41/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Capellabeauty has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Capellabeauty ranks #792 out of 1155 stores we track. This places them in the top 69% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
