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Earthli Skincare

shopify

earthli-skincare.org

earth:li is a natural skincare brand that produces small-batch face and body oils, lotions, and toners formulated from cold-pressed seed, nut, fruit, and flower oils combined with plant essential oils and floral waters. The brand prioritizes certified organic and locally sourced ingredients with sustainable packaging.

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Products

33

Collections

3

Pages

34

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

D

50/100

performance20/25 (Good)
catalog10/25 (Small)
tech Stack0/20 (Minimal)
theme10/15 (Established theme)
content10/15 (Good)

Top Recommendations

  • Add a reviews platform to build customer trust
  • Consider BNPL options to increase average order value

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 22 Feb 2026

Overall Ranking

#2 / 16375

Faster than 100% of stores

Beauty & Skincare Ranking

#6 / 859

Top 1% in category

Category Avg Performance

54

+27 above avg

Category Avg LCP

2.1s

81

Performance

81

Accessibility

92

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#16 in Beauty & Skincare

Top 1% of stores

93% below average

33 products vs 445 avg

Faster than 99% of Beauty & Skincare stores

PageSpeed score: 81/100

No BNPL options

60% of Beauty & Skincare stores offer PayPal

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products33 / avg 445

93% below average

avg

Collections3 / avg 62

95% below average

avg

Pages34 / avg 33

3% above average

avg

Blog Posts3 / avg 52

94% below average

avg

Category Intelligence

How Earthli Skincare compares to other beauty & skincare stores

Theme Adoption

0%

of Beauty & Skincare stores use this theme

Insights

  • 60% of Beauty & Skincare stores offer PayPal

Theme & Design

Theme Name

Tinker

Type

Theme Store

Theme Store ID

3627

Tech Stack

Platform

shopify

No additional integrations detected

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

NaN+ year

Since Invalid Date

Market Position

Top 10% largest catalog

Top 1% by catalog size

Content Investment

medium

Above-average content investment

Tech Stack Maturity

Basic stack

No review platform (39% of category uses one)No BNPL detected (67% of category offers BNPL)

Business Sophistication

Early stage

Modern Theme

Store Timeline & History

Feb 2026

33 products3 collections34 pages3 blogs

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About Earthli Skincare

Earthli Skincare is a beauty & skincare ecommerce store built on shopify and operating in JP. The store currently offers 33 products organized across 3 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Earthli Skincare uses the Tinker theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Earthli Skincare achieves a performance score of 81/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 81/100 for accessibility and 92/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Earthli Skincare has not implemented a third-party review platform. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal

Competitive Positioning

Within the Beauty & Skincare category, Earthli Skincare ranks #16 out of 1155 stores we track. This places them in the top 1% of beauty & skincare stores by product catalog size.

Last scanned

Feb 23, 2026

Earthli Skincare | Beauty & Skincare Store Analysis | CommerceRank