Cowboy
cowboy.com
Cowboy is a connected e-bike brand that designs and sells electric bicycles for urban commuters. The company offers a range of e-bike models, accessories, and services including adaptive power technology, financing options, and test ride bookings, positioning itself as a premium, technology-integrated solution for city transportation.
Products
139
Collections
19
Pages
3
Blog Posts
8
CommerceRank Score
Overall store health assessment based on 5 key factors
35/100
Top Recommendations
- Add a reviews platform to build customer trust
- Consider BNPL options to increase average order value
Store Audit
Actionable insights compared to 1076 Sports & Outdoors stores
#476 in Sports & Outdoors
Above average (top 44%)
86% below average
139 products vs 976 avg
No BNPL options
63% of Sports & Outdoors stores offer PayPal
Category Benchmarks
Compared to 1076 stores in Sports & Outdoors
86% below average
avg
88% below average
avg
90% below average
avg
87% below average
avg
Category Intelligence
How Cowboy compares to other sports & outdoors stores
0%
of Sports & Outdoors stores use this theme
Insights
- 63% of Sports & Outdoors stores offer PayPal
Theme & Design
Tech Stack
Platform
shopify
No additional integrations detected
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Above average catalog size
Top 44% by catalog size
low
Basic content (3 pages)
Tech Stack Maturity
Basic stack
Business Sophistication
Early stage
Store Timeline & History
Feb 2026
Similar Sports & Outdoors Stores
Other sports & outdoors stores with similar size
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About Cowboy
Cowboy is a sports & outdoors ecommerce store built on shopify and operating in GB. The store currently offers 139 products organized across 19 collections, making it comparable in size for the sports & outdoors category.
Theme and Design
Cowboy uses the Showcase theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Cowboy has not implemented a third-party review platform. Compared to other sports & outdoors stores, 63% of sports & outdoors stores offer paypal
Competitive Positioning
Within the Sports & Outdoors category, Cowboy ranks #476 out of 1076 stores we track. This places them in the top 44% of sports & outdoors stores by product catalog size.
Last scanned
Feb 24, 2026