Dickjohnson
dickjohnson.se
Dick Johnson is a grooming brand specializing in premium beard oils, pomades, and personal care products for men. The store offers a curated selection of facial hair care, skincare, hair care, and body products positioned as luxury grooming essentials.
Products
45
Collections
9
Pages
19
Blog Posts
18
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#514 in Beauty & Skincare
Above average (top 45%)
90% below average
45 products vs 445 avg
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
90% below average
avg
85% below average
avg
42% below average
avg
65% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
New (< 3 months)
Since Feb 2026
Above average catalog size
Top 45% by catalog size
low
Basic content (19 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Dickjohnson
Dickjohnson is a beauty & skincare ecommerce store built on shopify and operating in GB. The store currently offers 45 products organized across 9 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Dickjohnson uses the Wonder theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Tech Stack
Beyond the core Shopify platform, Dickjohnson has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Dickjohnson ranks #514 out of 1155 stores we track. This places them in the top 45% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026