Drsquatch
drsquatch.com
Dr. Squatch is a men's grooming brand that produces natural, handmade cold process bar soaps, body washes, deodorants, hair care products, and colognes designed as alternatives to mass-market drugstore grooming products. The brand emphasizes natural ingredients and targets men seeking premium personal care and skincare solutions.
Performance Needs Attention
This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. High layout shift is affecting user experience. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
222
-29Collections
388
+21Pages
77
-4Blog Posts
249
CommerceRank Score
Overall store health assessment based on 5 key factors
55/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 23 points below Beauty & Skincare category average (54)
- Fix CLS: Layout shift issues detected - add image dimensions and avoid dynamic content
- Consider BNPL options to increase average order value
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15469 / 16375
Faster than 6% of stores
Beauty & Skincare Ranking
#791 / 859
Top 92% in category
Category Avg Performance
54
-23 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
2.1s
Largest Contentful Paint
0.380
Cumulative Layout Shift
211ms
Interaction to Next Paint
Additional Metrics
2.0s
First Contentful Paint
971ms
Time to First Byte
11.1s
Speed Index
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#166 in Beauty & Skincare
Top 14% of stores
50% below average
222 products vs 445 avg
Slower than 92% of Beauty & Skincare stores
PageSpeed score: 31/100
-25 products
Over the past few months
No BNPL options
60% of Beauty & Skincare stores offer PayPal
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
50% below average
avg
526% above average
avg
133% above average
avg
379% above average
avg
Category Intelligence
How Drsquatch compares to other beauty & skincare stores
11%
of Beauty & Skincare stores use Yotpo
Insights
- 60% of Beauty & Skincare stores offer PayPal
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
Yotpo
Business Profile
Store maturity and operational indicators
Declining (-10%)
Removed 29 products last month
1+ year
Since Feb 2025
Larger than 75% of category
Top 14% by catalog size
high
Strong content (249 blogs, 77 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
May 2025
Apr 2025
Mar 2025
Feb 2025
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About Drsquatch
Drsquatch is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 222 products organized across 388 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Drsquatch uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Drsquatch achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 84/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Drsquatch uses Yotpo for customer reviews. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal
Competitive Positioning
Within the Beauty & Skincare category, Drsquatch ranks #166 out of 1155 stores we track. This places them in the top 14% of beauty & skincare stores by product catalog size. Over the past few months, the store has reduced its catalog by 25 products.
Last scanned
Feb 18, 2026
