Vitasei
vitasei.com
Vitasei is a beauty and wellness innovation brand offering premium skincare products, collagen supplements, and beauty treatments. The store features proprietary formulations including NASA-inspired skincare technology, collagen peptides, haircare, and wellness supplements targeting overall beauty and health optimization.
Performance Needs Attention
This store scores 30/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
212
-6Collections
118
Pages
86
Blog Posts
112
-2CommerceRank Score
Overall store health assessment based on 5 key factors
65/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 24 points below Beauty & Skincare category average (54)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 22 Feb 2026
Overall Ranking
#15586 / 16375
Faster than 5% of stores
Beauty & Skincare Ranking
#803 / 859
Top 93% in category
Category Avg Performance
54
-24 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.5s
Largest Contentful Paint
0.080
Cumulative Layout Shift
286ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#175 in Beauty & Skincare
Top 15% of stores
52% below average
212 products vs 445 avg
Slower than 93% of Beauty & Skincare stores
PageSpeed score: 30/100
+12 products
Over the past 6 months
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
52% below average
avg
90% above average
avg
161% above average
avg
115% above average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
shopify
Reviews Platform
judge.me
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Removed 6 products last month
11 months
Since Apr 2025
Larger than 75% of category
Top 15% by catalog size
high
Strong content (112 blogs, 86 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Established
Store Timeline & History
Aug 2025
Jul 2025
Jun 2025
May 2025
Apr 2025
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About Vitasei
Vitasei is a beauty & skincare ecommerce store built on shopify and operating in US. The store currently offers 212 products organized across 118 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Vitasei uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Vitasei achieves a performance score of 30/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 89/100 for accessibility and 100/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Vitasei uses judge.me for customer reviews and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Vitasei ranks #175 out of 1155 stores we track. This places them in the top 15% of beauty & skincare stores by product catalog size. Over the past 6 months, the store has grown its catalog by 12 products.
Last scanned
Feb 18, 2026
