Educationaltoys
educationaltoys.co.uk
Educational Toys for Children supplies a wide range of learning and play products including sensory toys, games, puzzles, role play equipment, arts and crafts items, and specialist products like Tuff Trays for schools, nurseries, and home use. The store emphasizes quality-tested products designed for educational development and offers free delivery with responsive customer service.
Performance Needs Attention
This store scores 31/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
607
Collections
148
Pages
27
Blog Posts
58
CommerceRank Score
Overall store health assessment based on 5 key factors
72/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 28 points below Toys & Games category average (59)
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Toys & Games Ranking
#10 / 293
Top 3% in category
Category Avg Performance
59
-28 below avg
Category Avg LCP
1.6s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.3s
Largest Contentful Paint
0.000
Cumulative Layout Shift
126ms
Interaction to Next Paint
Additional Metrics
0.9s
First Contentful Paint
522ms
Time to First Byte
10.9s
Speed Index
Store Audit
Actionable insights compared to 465 Toys & Games stores
#9 in Toys & Games
Top 2% of stores
71% below average
607 products vs 2,106 avg
Faster than 97% of Toys & Games stores
PageSpeed score: 31/100
Category Benchmarks
Compared to 465 stores in Toys & Games
71% below average
avg
80% above average
avg
93% above average
avg
107% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Reviews Platform
TrustPilot
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 2% by catalog size
high
Strong content (58 blogs, 27 pages)
Tech Stack Maturity
Advanced stack
Business Sophistication
Mature
Store Timeline & History
Feb 2026
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About Educationaltoys
Educationaltoys is a toys & games ecommerce store built on shopify and operating in GB. The store currently offers 607 products organized across 148 collections, making it comparable in size for the toys & games category.
Theme and Design
Educationaltoys uses the Empire theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Educationaltoys achieves a performance score of 31/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 87/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Educationaltoys uses TrustPilot for customer reviews and offers Pipe, PayPal for payment flexibility.
Competitive Positioning
Within the Toys & Games category, Educationaltoys ranks #9 out of 465 stores we track. This places them in the top 2% of toys & games stores by product catalog size.
Last scanned
Feb 22, 2026
