Epilady
epilady.co.il
EPILADY is an international beauty care brand offering home-use laser hair removal devices and machines. The store provides customers with at-home laser hair removal solutions, product information, customer testimonials, and online purchasing options for their proprietary laser technology products.
Performance Needs Attention
This store scores 33/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
5
Collections
5
Pages
24
Blog Posts
32
CommerceRank Score
Overall store health assessment based on 5 key factors
43/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 21 points below Beauty & Skincare category average (54)
- Expand product catalog to improve store authority
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 27 Feb 2026
Overall Ranking
#15306 / 16375
Faster than 7% of stores
Beauty & Skincare Ranking
#776 / 859
Top 90% in category
Category Avg Performance
54
-21 below avg
Category Avg LCP
2.1s
Slower than avg
Performance
Accessibility
SEO
Core Web Vitals
3.1s
Largest Contentful Paint
0.000
Cumulative Layout Shift
—
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1155 Beauty & Skincare stores
#984 in Beauty & Skincare
Below 85% of stores
99% below average
5 products vs 445 avg
Slower than 90% of Beauty & Skincare stores
PageSpeed score: 33/100
Category Benchmarks
Compared to 1155 stores in Beauty & Skincare
99% below average
avg
92% below average
avg
27% below average
avg
38% below average
avg
Theme & Design
Theme Name
BespokeType
Custom / Bespoke
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Smaller catalog (bottom 25%)
Top 85% by catalog size
low
Basic content (24 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Epilady
Epilady is a beauty & skincare ecommerce store built on Shopify and operating in IL. The store currently offers 5 products organized across 5 collections, making it comparable in size for the beauty & skincare category.
Theme and Design
Epilady uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Epilady achieves a performance score of 33/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 72/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Epilady has not implemented a third-party review platform and offers Pipe, PayPal, Afterpay for payment flexibility.
Competitive Positioning
Within the Beauty & Skincare category, Epilady ranks #984 out of 1155 stores we track. This places them in the top 85% of beauty & skincare stores by product catalog size.
Last scanned
Feb 25, 2026
