Pureminted
pureminted.co.uk
Pure Minted offers a curated selection of Glasgow and Edinburgh-themed gifts, prints, and merchandise including coasters, mugs, greetings cards, t-shirts, and home décor items. The store focuses on Scottish cultural products and souvenirs featuring local landmarks, street scenes, and popular Scottish cultural references.
Performance Needs Attention
This store scores 46/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.
Products
1,447
+7Collections
58
Pages
10
Blog Posts
2
CommerceRank Score
Overall store health assessment based on 5 key factors
62/100
Top Recommendations
- Critical: PageSpeed below 50 is hurting conversions
- PageSpeed is 13 points below Gifts & Hampers category average (59)
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 24 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Gifts & Hampers Ranking
#1 / 868
Top 0% in category
Category Avg Performance
59
-13 below avg
Category Avg LCP
1.7s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.3s
Largest Contentful Paint
0.000
Cumulative Layout Shift
92ms
Interaction to Next Paint
Additional Metrics
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#3 in Gifts & Hampers
Top 0% of stores
40% above average
1,447 products vs 1,035 avg
Faster than 100% of Gifts & Hampers stores
PageSpeed score: 46/100
+7 products
Over the past month
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
40% above average
avg
27% below average
avg
74% below average
avg
96% below average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
low
Basic content (10 pages)
Tech Stack Maturity
Developing stack
Business Sophistication
Developing
Store Timeline & History
Feb 2026
Feb 2026
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About Pureminted
Pureminted is a gifts & hampers ecommerce store built on shopify and operating in GB. The store currently offers 1,447 products organized across 58 collections, making it larger than average for the gifts & hampers category.
Theme and Design
Pureminted uses the Boost theme from the Shopify Theme Store. This theme choice provides the foundation for their online presence.
Performance Analysis
Based on Google PageSpeed Insights, Pureminted achieves a performance score of 46/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 80/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Pureminted has not implemented a third-party review platform and offers PayPal for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Pureminted ranks #3 out of 1277 stores we track. This places them in the top 0% of gifts & hampers stores by product catalog size. Over the past month, the store has grown its catalog by 7 products.
Last scanned
Feb 23, 2026
