Flowersonmelville
flowersonmelville.com.au
Flowers On Melville is a Numurkah-based florist offering fresh flower bouquets, gift hampers, homewares, body care products, and event services including wedding flowers and same-day delivery throughout regional Victoria. The store combines traditional florist services with curated lifestyle products including candles, plants, and decorative items for various occasions.
Products
155
Collections
16
Pages
4
Blog Posts
35
CommerceRank Score
Overall store health assessment based on 5 key factors
49/100
Top Recommendations
- Add a reviews platform to build customer trust
Store Audit
Actionable insights compared to 1277 Gifts & Hampers stores
#602 in Gifts & Hampers
Above average (top 47%)
85% below average
155 products vs 1,035 avg
Category Benchmarks
Compared to 1277 stores in Gifts & Hampers
85% below average
avg
80% below average
avg
90% below average
avg
34% below average
avg
Theme & Design
Tech Stack
Platform
Shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
Unknown
Above average catalog size
Top 47% by catalog size
low
Basic content (4 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Emerging
Store Timeline & History
Feb 2026
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About Flowersonmelville
Flowersonmelville is a gifts & hampers ecommerce store built on Shopify and operating in AU. The store currently offers 155 products organized across 16 collections, making it comparable in size for the gifts & hampers category.
Theme and Design
Flowersonmelville uses the Craft theme from the Shopify Theme Store. This theme choice is used by 4% of gifts & hampers stores.
Tech Stack
Beyond the core Shopify platform, Flowersonmelville has not implemented a third-party review platform and offers PayPal, Afterpay, Affirm for payment flexibility.
Competitive Positioning
Within the Gifts & Hampers category, Flowersonmelville ranks #602 out of 1277 stores we track. This places them in the top 47% of gifts & hampers stores by product catalog size.
Last scanned
Feb 25, 2026
