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Foreign Beauty

Shopify

foreign-beauty.com

Foreign Beauty Inc is a specialized beauty retailer offering hair care products, hair extensions, and wig units sourced from Southeast Asian suppliers. The store also provides professional services including custom hair cutting and color treatments, catering to customers seeking diverse hair textures and quality hair solutions.

Beauty & Skincare
Bespoke
US / USD
Yotpo
Pipe +1
Visit Store

Performance Needs Attention

This store scores 37/100 on PageSpeed, which is below the recommended threshold of 50. Consider optimizing images, reducing JavaScript, and enabling better caching.

Products

74

Collections

19

Pages

18

Blog Posts

3

CommerceRank Score

Overall store health assessment based on 5 key factors

C

57/100

performance5/25 (Poor)
catalog10/25 (Small)
tech Stack20/20 (Complete)
theme10/15 (Custom theme)
content12/15 (Rich)

Top Recommendations

  • Critical: PageSpeed below 50 is hurting conversions
  • PageSpeed is 17 points below Beauty & Skincare category average (54)

PageSpeed Performance Analysis

Mobile performance from Google PageSpeed • 27 Feb 2026

Overall Ranking

#14732 / 16375

Faster than 10% of stores

Beauty & Skincare Ranking

#740 / 859

Top 86% in category

Category Avg Performance

54

-17 below avg

Category Avg LCP

2.1s

37

Performance

86

Accessibility

85

SEO

Core Web Vitals

LCPunavailable

Largest Contentful Paint

CLSunavailable

Cumulative Layout Shift

INPunavailable

Interaction to Next Paint

Additional Metrics

Store Audit

Actionable insights compared to 1155 Beauty & Skincare stores

#372 in Beauty & Skincare

Above average (top 32%)

83% below average

74 products vs 445 avg

Slower than 86% of Beauty & Skincare stores

PageSpeed score: 37/100

Category Benchmarks

Compared to 1155 stores in Beauty & Skincare

Products74 / avg 445

83% below average

avg

Collections19 / avg 62

69% below average

avg

Pages18 / avg 33

45% below average

avg

Blog Posts3 / avg 52

94% below average

avg

Category Intelligence

How Foreign Beauty compares to other beauty & skincare stores

Review Platform Adoption

11%

of Beauty & Skincare stores use Yotpo

Finance Adoption

6%

of Beauty & Skincare stores use Pipe

Insights

  • 60% of Beauty & Skincare stores offer PayPal

Theme & Design

Theme Name

Bespoke

Type

Custom / Bespoke

0

Tech Stack

Platform

Shopify

Reviews Platform

Yotpo

Payment / Finance

Pipe
Affirm

Business Profile

Store maturity and operational indicators

Growth Trajectory

Stable

Tracking History

Unknown

Market Position

Above average catalog size

Top 32% by catalog size

Content Investment

low

Basic content (18 pages)

Tech Stack Maturity

Advanced stack

Full tech stack adopted

Business Sophistication

Developing

International

Store Timeline & History

Feb 2026

74 products19 collections18 pages3 blogs

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About Foreign Beauty

Foreign Beauty is a beauty & skincare ecommerce store built on Shopify and operating in US. The store currently offers 74 products organized across 19 collections, making it comparable in size for the beauty & skincare category.

Theme and Design

Foreign Beauty uses the Bespoke theme, a custom-built solution tailored specifically for this store. This theme choice provides the foundation for their online presence.

Performance Analysis

Based on Google PageSpeed Insights, Foreign Beauty achieves a performance score of 37/100 on mobile devices. This score indicates significant opportunities for performance optimization, which could improve conversions and search rankings. The store also scores 86/100 for accessibility and 85/100 for SEO optimization.

Tech Stack

Beyond the core Shopify platform, Foreign Beauty uses Yotpo for customer reviews and offers Pipe, Affirm for payment flexibility. Compared to other beauty & skincare stores, 60% of beauty & skincare stores offer paypal

Competitive Positioning

Within the Beauty & Skincare category, Foreign Beauty ranks #372 out of 1155 stores we track. This places them in the top 32% of beauty & skincare stores by product catalog size.

Last scanned

Feb 25, 2026

Foreign Beauty | Beauty & Skincare Store Analysis | CommerceRank