Frockery
frockery.co.uk
The Frockery is an independent online boutique offering affordable vintage, retro, and preloved clothing and accessories for men, women, and children. The store specializes in quality second-hand fashion items including dresses, coats, footwear, and accessories, positioning itself as an eco-friendly and budget-conscious alternative to new clothing retail.
Products
9,315
Collections
158
Pages
20
Blog Posts
431
CommerceRank Score
Overall store health assessment based on 5 key factors
77/100
Top Recommendations
- Improve PageSpeed performance to 70+ for better conversions
- Add a reviews platform to build customer trust
PageSpeed Performance Analysis
Mobile performance from Google PageSpeed • 23 Feb 2026
Overall Ranking
#2 / 16375
Faster than 100% of stores
Fashion & Clothing Ranking
#2 / 2989
Top 0% in category
Category Avg Performance
57
+5 above avg
Category Avg LCP
1.9s
Faster than avg
Performance
Accessibility
SEO
Core Web Vitals
1.2s
Largest Contentful Paint
0.150
Cumulative Layout Shift
75ms
Interaction to Next Paint
Additional Metrics
0.9s
First Contentful Paint
410ms
Time to First Byte
7.3s
Speed Index
Store Audit
Actionable insights compared to 4419 Fashion & Clothing stores
#3 in Fashion & Clothing
Top 0% of stores
1037% above average
9,315 products vs 819 avg
Faster than 100% of Fashion & Clothing stores
PageSpeed score: 62/100
Category Benchmarks
Compared to 4419 stores in Fashion & Clothing
1037% above average
avg
70% above average
avg
51% below average
avg
1247% above average
avg
Theme & Design
Tech Stack
Platform
shopify
Payment / Finance
Business Profile
Store maturity and operational indicators
Stable
NaN+ year
Since Invalid Date
Top 10% largest catalog
Top 0% by catalog size
high
Strong content (431 blogs, 20 pages)
Tech Stack Maturity
Mature stack
Business Sophistication
Established
Store Timeline & History
Feb 2026
Similar Fashion & Clothing Stores
Other fashion & clothing stores with similar size
Is this your competitor?
Get a free audit and see how you compare
About Frockery
Frockery is a fashion & clothing ecommerce store built on shopify and operating in GB. The store currently offers 9,315 products organized across 158 collections, making it larger than average for the fashion & clothing category.
Theme and Design
Frockery uses the Impulse theme from the Shopify Theme Store. This theme choice is used by 4% of fashion & clothing stores.
Performance Analysis
Based on Google PageSpeed Insights, Frockery achieves a performance score of 62/100 on mobile devices. This moderate score suggests there may be opportunities to improve load times and user experience through optimization. The store also scores 73/100 for accessibility and 92/100 for SEO optimization.
Tech Stack
Beyond the core Shopify platform, Frockery has not implemented a third-party review platform and offers PayPal, Zip (Quadpay) for payment flexibility.
Competitive Positioning
Within the Fashion & Clothing category, Frockery ranks #3 out of 4419 stores we track. This places them in the top 0% of fashion & clothing stores by product catalog size.
Last scanned
Feb 22, 2026
